Sector: Business (Improving marketing strategies)
Organization: Merck
PD Practitioner: Sales Representative
Location: Mexico City area, Mexico
"Let me tell you that, in the process of positive deviance, when the time came to communicate the message to our coworkers, it was not easy to 'infect' them with this concept. However, most of the people felt an atmosphere of trust and harmony, and we discovered that, one way or the other, we all are positive deviants."
Sector: Business (Improving marketing strategies)
Organization: Merck
PD Practitioner: Merck Director. Andreas Bruzal
Location: Mexico City area, Mexico
“For me, as head and mentor of the process, it was a great experience, not only because of the results seen in our people, but because I feel that I also underwent a gradual change in some of my behaviors in terms of trusting, delegating more, letting people self-organize so things happen, and letting them be the ones to carry out the processes.”
“For the first time in a process in which I have participated, we left aside the rank and the top-down approach and worked side by side as colleagues and coworkers. If I could summarize my role throughout all this process, I would do so with just one word: facilitation.
In the end, all I did was creating a space where people could self-organize and learn from one another. However, the most important thing is not that I say it, but that the community says it.”